TY  - BOOK
AU  - Mackenzie,Ian
TI  - English for business studies. A course for business studies and economics students
SN  - 9780521752855
U1  - 337 
PY  - 2002///
CY  - New York (Estados Unidos)
PB  - Cambridge University Press
KW  - ECONOMIA
KW  - GESTION DE NEGOCIOS
KW  - INGLES TECNICO
KW  - INGLES
KW  - MERCADO FINANCIERO
KW  - NEGOCIOS INTERNACIONALES
N1  - Incluye índice general, apéndices, bibliografía, glosario, tablas de contenidos, fotografías, figuras; The three sectors of the economy.-- Management.-- Company structure.-- Work and motivation.-- Management and cultural diversity.-- Recruitment.-- Labour relations.-- Products.-- Marketing.-- Advertising.-- Promotional tools.-- Accounting and financial statements.-- Banking.-- Stocks and shares.-- Bonds.-- Futures and sheres.-- Bonds.-- Futures and derivatives.-- Market structure and competition.-- Takeovers mergers and buyouts.-- Efficiency and employment.-- Business ethics.-- The role of government.-- Central banking money and taxation.-- Exchange rates.-- The business cycle.-- Keynesianism and monetarism.-- International trade.-- Economics and ecology.-- Information technology and electronic commerce.-- Entrepreneurs and venture capital
ER  -