TY - MANSCPT AU - Miller, Thomas W. TI - Modeling techniques in predictive. Analytics. Business problems and solution with R SN - 9780133886016 U1 - 519.5 PY - 2015/// CY - México D. F. (México) PB - Pearson Educación, KW - ESTADISTICA N1 - Incluye tablas y cuadros; Analytics and Data Science.-- Advertising and Promotion.-- Preference and Choice.--Market Basket Analysis.-- Economic Data Analysis.-- Operations Management.-- Text Analytics.-- Sentiment Analysis.-- Spots Analytics.-- Spatial Data Analysis.-- Brand and Price.-- The Big Little Data Game.-- Data Science Methods.-- Measurement ER -