Modeling techniques in predictive. Analytics. Business problems and solution with R
- México D. F. (México): Pearson Educación, 2015
- 359 páginas (18.5x25 cm.)
Incluye tablas y cuadros
Analytics and Data Science.-- Advertising and Promotion.-- Preference and Choice.--Market Basket Analysis.-- Economic Data Analysis.-- Operations Management.-- Text Analytics.-- Sentiment Analysis.-- Spots Analytics.-- Spatial Data Analysis.-- Brand and Price.-- The Big Little Data Game.-- Data Science Methods.-- Measurement